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At the annual Public Relations Society of America 2015 International Conference and a webinar on January 14, Vice President Carrie Driscoll shared KRC’s comprehensive approach to creating meaningful, original content that commands coverage and engages stakeholders.

In this era where content is in demand 24-7, this approach helps organizations create effective, engaging, unique and differentiating, data-driven content that can be leveraged to develop multi-channel storytelling assets to engage stakeholders – and ultimately to position your client as a Thought Leader.