Thought Leadership

Motorola Public Safety Technology

Motorola sought to drive awareness for the need for greater access to private communication networks for public safety operations. To assist with this, KRC conducted an expansive telephone survey of public safety CIOs across the country designed to collected information and insights on awareness, technology needs, and purchase intent. This research exposed important learnings into current usage, awareness, and purchase intent statistics […]

July 8th, 2014|

Bentley University PreparedU Project: Insights and advice on preparing for the 21st century workforce

Bentley University, a small, four-year business college in the Boston metropolitan area, has a ninety-five percent job placement rate and a ninety-nine percent student loan repayment rate. Bentley was puzzled by the continuing discussion in the media that states there is a preparedness problem in America, especially since they don’t see it with their […]

June 25th, 2014|

Women’s Leadership Network: The Workday My Way

IPG’s Women’s Leadership Network (WLN) sought to use its unique platform to conduct a study about the impact and influence flexible work schedules – both formal and informal – have on job performance, office environments, and employee job satisfaction. To assist with this, KRC interviewed 4,380 employees (26% of all IPG employees) from 72 […]

June 20th, 2014|

CIT: Voice of the Middle Market | Perspectives from the Heart of the U.S. Economy

Working with our sister agency, Weber Shandwick, KRC engaged in a multi-phase thought leadership research approach designed to build credibility beyond competitors already active in the space and position CIT as the “go to voice” of the middle market. As part of this study, KRC and CIT established a partnership with Dr. Arnoldo Hax […]

June 20th, 2014|

Employees Rising: Seizing the Opportunity in Employee Activism

Weber Shandwick partnered with KRC Research to conduct Employees Rising: Seizing the Opportunity in Employee Activism. Through an online survey of 2,300 employees covering 15 markets worldwide, the study explores the employee activist movement to help organizations understand what it takes to catch the rising tide of employee activism.

The survey reveals a rising social […]

June 20th, 2014|