More coverage on Bradley Honan joining KRC
May 18, 2011
KRC Research, a strategic communications research firm, announced the appointment of Bradley Honan as chief executive officer, effective immediately. In this role, Honan will focus on client service and strategic growth for the firm.
An expert in corporate reputation, brand equity, qualitative and quantitative research methods, and media monitoring and measurement, Honan will drive the firm's expansion and develop new research products. Most recently, Honan was a senior vice president at Edelman's StrategyOne research company. Prior to joining StrategyOne, Honan was a vice president with the polling firm of Penn, Schoen & Berland Associates.
Jennifer Sosin will remain as KRC's President and Victoria Sneed will continue to lead KRC's Washington office as well as KRC's efforts on NGO positioning and CSR communications.
"Bradley brings proven expertise and leadership skills to this role. His knowledge, creativity and analytic skills will help continue to drive KRC's growth and drive innovation in the space," said Harris Diamond, CEO, Constituency Management Group of the Interpublic Group of Companies, which includes KRC Research.
"Bradley will be a tremendous asset to KRC. With his leadership, we are confident our business will continue to grow, our insights and applications will thrive, and our offerings will reach a broader audience," said Sosin.
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